Real Situation of Mahindra Renault JV

Dear Satya

Please don't mine but You sounds like advertisement agency person ( I have check your previous update, that's why I am telling you. Anyways that's your job why should I comment on this. ) but for the interest of other people I am updating here that there is no worth for spending money and time with Mahindra Renault product because of following reasons :

1. what is the future of Logan after this happens.? refer ET Articles
http://economictimes.indiatimes.com/News/News-By-Industry/Auto/Automobiles/Renault-to-set-up-own-dealership/articleshow/5525663.cms
So what ever price and value addition activities they are doing, is for clearing the stock so that this company will bear a minimum loss and after that both the partner of this JV will say bye to each other.

End Results: Customer will suffer because he will get the spare parts at higher price.

2. Re Sell Value : Re sell value of this car is nothing ?
I have tried to re sell but not getting any value, so if a customer will buy he will face not only difficulty in maintaining it but in selling also. So one should not buy this.

3. Looks : The looks of this car is criticized by a lot of auto experts from day one. In looks it looks like a old generation car which companies use to produce till 90. So no fun in investing it.

4. Fashion: These days if you look up all the companies are making their models into curving style and crystals lights while Logan is still on the same days back trends. In fact Mahindra is continuously working on these ground on it's existing model but they had not done in logan, I think it was just for saving the cost.

5. Value : As this was mention at the time of launching this product in India, Indian company has produce it at lower cost in comparison to French company. But actually that was not an achievement it was the value which they had cut from this car, that's why launching of logan was not a big show here in India.

6. Service : Mahindra have very poor service record . So I don't think there is a fun of buying the automobile product any company who is poor in service, because these days all the Automobile products are coming with a lot technology enable system and with these kind of product you can not go to with any road side mech., In fact these days people even don't prefer to do so.

7. Power steering : Power steering is very hard, specially in case of you are Hyundai lover.

8. Poor Service Network : You could get a problem in car any where because of any reason, that's why you prefer a car which have a wide service network. If you look up to Mahindra from Delhi to Lucknow there are 10 dist. and they have only one service center, so please forget that they will come there to help you, which they really can, but who will serve to a customer ? " AS USUAL SAME OLD INDIAN APPROACH ! "

9. Previous Client Segment : If you recall your history, than you will find 10 years back very hardly any one use to buy any product from Mahindra or If will really segment it before Mahindra Bolero, you would find very hardly any urban people who was owning a Mahindra's Products and still they don't have that kind of capabilities and skill that they serve to that segment.

10. Old Track Record: If you check Mahindra past sales record you will find it that maximum of their sale was for government sector, and all of us know what is criteria for any government buying ? They had develop their capabilities and skills to serve to cater only that segment not for the common people .

11. Current PR Exercise : Last but not the least , if you look up the current pr exercise of this company which they are doing right now. There are two channels which are currently running auto reviews from that in one they are doing a lot of BTL & ATL exercise just to avoid negative vibes of market.

But reality is this, that finally customer is suffering because of both of them and I had spend this time just because I just want to aware to other people so that they will not suffer and buy a right product. I am not big enough that I will give any quote to this company, they will get their destiny by own, my responsibility is towards this society which I am full filling by making aware to others.

Sorry dear instead of telling my entire experience I had X- ray them but should be very frank now I really don't want to tell any things to Mahindra Renault Ear plug ( Customer Care Department ). So just sharing the crisp of the problem to others.

Regards

Tapesh